41 articles — Page 2 / 5
For mobile game and utility app publishers, consent rates aren't just a compliance metric — they directly determine how much ad revenue you earn from European and global traffic.
WordPress powers over 40% of all websites. If your site runs on WordPress, you need GDPR-compliant cookie consent — and the WordPress plugin ecosystem makes thi
Google Consent Mode V2 comes in two variants: Basic and Advanced. Many website owners enable Basic thinking they are compliant — but they are leaving 50-70% of
You cannot manage consent for cookies you do not know about. A cookie audit is the foundation of GDPR compliance — it identifies every cookie and tracker on you
Microsoft Advertising (formerly Bing Ads) is the second-largest search advertising platform. Its Universal Event Tracking (UET) tag works like Google's gtag — i
What consent rate should your website aim for? The answer depends on your industry, geography, banner design, and CMP choice. In 2026, the average EU consent ra
Managing consent for a single website is straightforward. Managing it across multiple domains, subdomains, and brands — each with different audiences, languages
Ad blockers are used by over 30% of internet users globally. For publishers, they create a double problem: they block ads (cutting revenue) and they often block
If your website has visitors from both Europe and California, you need to comply with two different privacy frameworks: GDPR and CCPA (now CPRA). They share the